10 market entry research questions for going international
Defining the right market entry research questions is the essential starting point for any company that wants to determine if a new market represents a real opportunity for business growth or a costly risk. Expanding into international markets can open up new opportunities, but it also comes with big challenges; in fact, for every successful […]
What are Expert Network Services?
In 2026, the number of companies utilizing the services of experts in the expert network would be 11,200. In 2012, the number was just over a thousand, which included hedge funds and top-end consultancies. The rest of the world has no idea this even exists. The rest of the world still has no idea. One […]
Practical Tips to Perform in Executive Interviews
One in five candidates who make it to the executive interview stage ends up getting the job offer. You have successfully navigated the screening process, impressed the recruiter, made it through the competency tests and there is still an 80 percent chance that you will leave without a job. What separates the candidates who secure […]
How to Analyse Expert Interviews
You have just completed the last of your expert interviews. You have hours of recordings and a mind filled with half-digested insights. Now comes the bit that all researchers secretly dislike the most: turning all this into something that actually makes sense. Let’s face the facts. Transcription alone can take between 3 to 10 hours […]
How to Conduct Expert Interviews in Market Research
No doctor ever examines a patient without asking questions first, and no lawyer ever goes to trial without knowing the facts of the case. Yet, 80% of companies make their most important business decisions, decisions that are worth millions of dollars and years of their lives, without ever speaking to anyone who really knows the […]
Expert Network Provider Categories: A Clear Industry Overview
Expert Network has transformed from being a boutique service employed by just a few hedge funds into an intelligence network worth billions of dollars, supporting entities operating within various industries. As the industry matures, it has split up into several types of service providers, each of which satisfies different requirements, works with varied business models, […]
Market Research Benefits
Market Research Benefits are most visible when a business has to make a high-stakes decision. Think about the last big decision you made in your business. That new product. That new market. That price change. That campaign. Now, think about what it was based on. 92% of product decision makers say that data is what […]
B2B Expert Interviews for Smarter Decisions
B2B Expert Interviews help companies replace broad assumptions with sharper, experience-based market intelligence. Data can improve decision-making, but only when it is collected and interpreted correctly, which is why relying on broad or incomplete market inputs often leads to weaker strategic choices. This is why the move from general questionnaires to specialized expert interviews is […]
Expert Interview Method in Market Research: Pros and Cons
Expert Interview Method in Market Research can help organizations identify costly risks before they turn into major business problems. In 1994, when Intel first began hearing from consumers about the floating point bug in the Pentium processor, they dismissed the concerns. When they finally listened to the experts, the cost of the recall had been […]