Blog / Outsourcing
company outsourcing
Published on April 15, 2025

Company outsourcing has only been around for 30 years, however it has quickly become one of the most used business strategies for companies, as it allows them to improve efficiency, expand their research territory and focus on main business activities. Agreed by some and described as a controversial measure by others, the truth is that outsourcing is everywhere

The concept of outsourcing wasn’t fully understood until 1989, and it has been developing its way of addressing changes in companies, constantly shaping new ideas about outsourcing and its benefits and disadvantages.  

Company outsourcing in praxi

One of the key sectors in the present market is the research sector. What exactly happens when a company outsources market research? In this sector, companies are seeking to expand internationally, so they rely on external experts to conduct surveys, analyse consumer behavior, and provide the company with insights from new markets. An example of Business Process Outsourcing is when companies outsource helpline support to a call center in another country. 

If we analyze closely what company outsourcing has been fostering, is the development of strategic partnerships. And that is a must in today’s growing market. Being able to outsource in a strategic way, can give companies a huge step up and having fostered relationships will secure a company’s international position as an outsourcing company. Being able to internationally outsource can give some of the best advantages like the flexibility and greater competitive advantage. With Katrium, you can design the solution that best suits your business.

company outsourcing

Challenges of Outsourcing 

Company outsourcing has its own challenges. Usually the risk of confidentiality, layoffs, issues in communicating with employees, ethical issues, financial risks are just some of the current challenges that companies face. That’s why some companies often opt for insourcing, keeping these tasks within their own company ensuring more control, more efficiency and developing their own employees capabilities.  

It is also very common for companies to use both concepts, analyzing the market and understanding which approach might be the best in order to achieve short-term or long-term goals. 

Impact of Outsourcing in the World 

It has been reported that 300,000 jobs are outsourced by the United States each year. A lot, right? But there is a reason for this. When companies search internationally for employees, the probability of finding someone within their budget, and sometimes even cheaper, is huge. However, it often requires international knowledge and a lot of research to find the right person. If companies are looking for outsourcing, there’s no doubt that Katrium is here to help! 

Top companies that outsource. Company outsourcing

Is company outsourcing right for you? 

Company outsourcing can provide companies with flexible staff with global knowledge on various sectors as market research, translation services and call center. Did you know that some of the biggest companies in the world like Google, Apple, IBM, Katrium, Skype, use outsourcing? Yes, that is true!  Outsourcing not only is a future-proof, economical, and strategic way of enhancing businesses, as it gives them the power to shape their business in the most flexible and creative ways they could ask for. Ready to outsource? Contact us!



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