satisfaction surveys

Satisfaction Surveys For Better Customer Experience

Satisfaction surveys are an effective way to measure customer satisfaction and experience. If you can visibly see how good your customer satisfaction is, you could retain your current customers and gain new ones. It should focus on how the experience made them feel and what they value.

Different Types of Customer Satisfaction Surveys

Using different measurement methods helps your company understand its customer base even better. Some customers respond better to different satisfaction surveys. No survey is right for every customer. Therefore, several types must be used.

  • Customer Effect Score (CES): “How easy was it to do business with us today?” would be a typical question for this survey. It measures whether it is difficult or easy for the customer to perform a task or interact in the company. It is usually followed.
  • Customer Satisfaction (CSAT): “Could you rate your overall satisfaction with [insert goods/services] you received?” Used as a KPI to measure how satisfied a client is with the company and/or product. This will target a specific interaction.
  • Net Promoter Score (NPS): “How possible are you to suggest [insert company name] to a friend?” is often asked. It tries to measure the overall relationship between company and consumer. This is used in B2C and B2B and is the most popular measure of customer loyalty. This was developed by Bain & Company.

Do’s and Don’ts

Using surveys to measure customer satisfaction can be an important tool in improving your business. Even the smallest details can help your business improve and keep customers loyal and satisfied.

There are many things that should not be forgotten when creating a customer satisfaction survey. It is very important to have clear goals and objectives before starting one. You need to decide what kind of information you seek. This will help you know what type of survey to use. The next thing to include is to allow free-form feedback, such as an open text field where customers can type as much as they want. The last thing to do is to make it available, possibly the most important. You want as many people as possible to complete your survey. Optimize it for mobile use and make it so that customers don’t have to fill in too much information before writing feedback.

Just like there are things to do, there are also things you shouldn’t do. Asking leading questions must be avoided. Always give customers multiple ways to respond, never just ask yes or no and always follow up. Also, don’t ask questions that point to more than one problem. It can frustrate the customer and negatively affect your data. Another thing not to do is to use internal terminology or abbreviations. Some customers don’t know all the jargon. The last thing not to do is to make the survey too long. Customers want to fill this out in 1-2 minutes and no longer. If this is longer, most people won’t finish it and you won’t get results. It is better to do several short surveys than just a couple of large surveys.

What To Do With The Results?

Now comes the most important part, using and measuring the results. There are two options here. Whatever method you decide to use, every part of the company needs to know they have a role to play in the experience. Make sure the results are visible for each department.

  • Deep-dive analysis: looking for improvements, patterns, and trends.
  • Close-loop process: collecting customer insights and using them to create business outcomes, reach out to customers who submitted negative feedback, and work with teams to solve these matters and find a solution.

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data cleaning

Data Cleaning Importance and Tips

Data cleaning and data entry are common tasks in all companies, especially used in the administration department. Incorrect and inconsistent data management during the input process can cause errors and hinder other related tasks. Cleaning information can therefore be an essential routine that optimises productivity. It is the process of verifying data or checking for errors for correctness, consistency and functionality of input data. The quality of the data significantly affects the accuracy of the result. Inaccurate, unusable or corrupt information will be corrected or deleted. Or at worst, it causes many problems caused by incorrect results, which can cause losses and damage operations.

Key Advantages

  • Increased productivity: This benefits everyone as the information is sorted logically, which can help people get the extracted information they need.
  • Reduced employee exhaustion
  • Reduced time-consumption: The time for seeking data decreases
  • Improved quality of decision-making: By utilizing potential and up-to-date information, you can build a brighter path that can lead you to better and more effective decisions in all matters.

Can-Not-Be-Easier Data Cleaning Steps

Monitor and scheme errors / mistake scanning

The company should have performance records of every data usage. It is essential to observe and recognize how effective data is in advancing each project. Based on this, the user can evaluate and decide which information is necessary for his work. In addition, they can take immediate action to control corrupt, redundant or incorrect data.

Design working flow with data in the standard

Each department can decide for itself what kind of information or entries it usually needs for its task and project. From now on, they can start gathering potential information and discarding irrelevant information. Thus, it makes the work environment cleaner and more logical. This type of data sequencing process works effectively with repetitive administrative tasks. Staff can avoid unnecessary data entry errors and save a lot of time.

Be wise with duplicate data during data cleaning process

Not all duplicate data is bad; not every duplicate is useful. Scanning and identifying duplicates with each copy can help you save time later when analyzing data. You can add more awareness to your data work behaviour whenever you think you need to copy data.

After data cleaning: Accuracy confirmation, validation, and reporting

After cleaning the database, you should ensure that the database is valid and accurate. You can use a range of data tools such as AI, SQL, Excel VBA, etc. to check existing data is correct, well-functioning and up-to-date. You can make a report to your team involved with the cleaned database that the data is in order and ready for use.

You should ensure that everyone contributes to maintaining the cleanliness of the database. The team saves more time by cleaning messy databases over and over again. Instead, everyone can spend time more productively on other important tasks. They can also focus more on the customer: ensure the highest quality services, search for more potential customers and reach more target customers through segmentation.

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good blogger

Good blogger: 10 Skills Every Blogger Should Have

Good blogger: who is it? Generally, we can define a great blogger who is able to provide excellent content to their users. We’re talking about content that always enriches readers’ lives and at the same time gives something to aim for next time. A great blog is one that compels the reader to tell their friends what they are reading. It can inspire or judge, inform or guide its users effectively and help them improve themselves.

Who are these messages for? Who is behind the content? They are everyday people who have insight into critical issues in a given area. They demonstrate a set of skills that others do not have. If you want to notice it, you can take a look at the pages called “about me”. They are the kind of people who can turn the everyday into something extraordinary. How do they do this?

The 10 Most Important Strengths of a Truly Good Blogger

1. Consistency:

The most popular blogs on the Internet keep their position by posting regularly. In terms of a personality trait, it means that every blogger has a deadline. It has to demonstrate dedication and an ability to set goals and achieve them. 

2. Uniqueness:

People adore seeing new things, and they tend to be fascinated by the odd and the unusual. The best bloggers are those that can utilize their uniqueness and take it over their blog. People fall in love with the spectacle, and they’re happy to keep coming back for more content. 

3. Eloquence:

The art of eloquence seems something lost on many modern bloggers. As writers, their passions, and the things they live for boil down to how well they represent ideas. As a blogger, it is a rare and essential trait to have and preserve. Who communicate well reap the spoils. 

4. Built On A Niche:

Niche bloggers are those that develop their content within a community based around the community’s interests. Find a niche gives you a lot of feed to drive your blog because, in every niche, there are a lot of possible topics. 

5. Passionate:

This advice is the most real thing, valid for everything. People who are sincerely passionate about something tend to be the ones to present it in the best light. Having passion gives you the courage to talk about things and the wisdom to know which theme you are deepening. 

6. Thought-Provoking

The thing bloggers should try to do is to provoke thought in their readers. People who identify with a specific post are more likely to share it. It’s essential to make people thinking, and it is an art that the best bloggers gave managed to assess thoroughly. 

7. Detail-Oriented

The details in every situation make that situation enjoyable. The excellent content gives you new insights and provokes new thinking. Detailed analysis requires an opinion well-formed. Bloggers that follow this way research both sides of the story before forming an opinion. This character sets them apart from bloggers that don’t do it. 

8. Can Take Criticism

The anonymity that Internet grants to everyone make it easier for someone to become a hater and hide behind the nickname. The most successful bloggers can take that criticism well, even if that criticism is only an outbreast of hate. The best way to relate to these people is to ignore them.

9. Good at Networking

In the earlier days of the Internet, there was a thing called “blog ring.” That’s where blogs of a particular kind would come together and share links. You can still find mutually sharing links within a niche. By using your professional network to advantage likes, you spread both the popularity of your blog and the attendant traffic that comes with it.

10. Helpful

The essential strength of a great blogger is their ability to be helpful. Good content is something that helps the reader. A lot of bloggers started to show off what they knew about some particular topic. When you start from this specific situation, you probably find other people following in your footsteps. Bloggers are usually the kind of people that help others because it’s the right thing to do. Since niches are often too close, you tend to find users within a niche that are happy to help you somehow. 

Good Blogger, Try It All Together!

The things that really make a blogger tantalizing are different. Probably not every single blogger has one of these traits, but the ones they do have from the listed traits, they utilize well. Being a good blogger is about providing for your readers, giving back to your online community. Being a good blogger is all about being a good person offline. 

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